ILLUSTRATIONS
AD CAMPAIGN
Once I had the illustrations completed and the look approved by the marketing team, I was able to build out the ad campaign. This process involved resizing and reworking the typography, illustrations, and logo to make sure they all worked together in a harmonious way. I opted for candy corn colors to keep the ads playful and eye-catching.
STADIUM BOARDS
An awesome part of this project was getting to utilize every board at Lincoln Financial Field to create a unique experience for the event itself. I had the opportunity to use the boards on Pepsi Plaza, all of the TVs on the main concourse, the inner bowl ribbon signage and endzone boards.
